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Business moves fast, so do we. 

H&F guides your teams through strategic shifts—without the cost or complexity of full-time hires.

Our experience 

Rio Tinto

National Australia  Bank
SAVER

Maybank

Guidewire 

Standard Chartered 

Handii

RATE Australia

SurgeonMate

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Boots UK 
Guidewire
Appsynth

Morphosis (Sevenpeaks)

Buzzebees

Hubert Burda Media 

Supercharge Labs

Cashflow Manager

and 400+ projects  

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Who We Are

H&F is an execution-focused consultancy helping businesses go to market, unlock new growth opportunities, implement scalable technology and accelerate market development across Asia and beyond.

Industries

Financial Services and Banking

Technology and Software

Startups & Accelerator 

Oil & Gas 

Manufacturing 

Explore Our Solutions

We help businesses launch, grow, and scale with precision—offering hands-on strategy, go-to-market execution, and market expansion support across South East Asia.

Go-to-Market

We architect end-to-end go-to-market strategies that integrate product readiness, value proposition design, channel alignment, and commercial execution—enabling sustained traction and competitive advantage from day one.

Commercialisation

We guide businesses in commercialising products, platforms, and services for sustainable growth.

Business Strategy

We partner with businesses to shape winning strategies—aligning vision, execution, and growth in dynamic markets.

Product-Market Fit 

​We help you validate, refine, and position your offering to meet real market needs—turning ideas into traction and traction into growth.

Operational Efficiency

We streamline processes, reduce friction, and optimize resources—helping businesses scale smarter and operate with greater speed, clarity, and impact.

More About Our Solutions

We step in as fractional leaders—strategists, operators, and product experts—working alongside your team to design, execute, and optimize key initiatives.

Fractional Expertise.
Full-Scale Impact.

We partner with you as a fractional go-to-market expert—embedding deep strategic support while enabling knowledge transfer that drives scalability and long-term growth.

Experience

Short-term by design, high-impact by delivery

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